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October 11, 2006
Analytic mash-ups!
You might have heard about mash ups
Basically a nice idea: "A mashup is a website or web application that seamlessly combines content from more than one source into an integrated experience."
Applying this to analytics is brilliant. Think about it - in analytics the whole idea is to take data from all kinds of sources, pull it together, and out comes brilliant insights. Easier said than done?
Google Finance has been noted by many for the nice widgets for showing stock performance. The really neat part is how it interelates stock performance with news releases - taking two different data sources and putting them in a very nicely pulled together user interface that allows for rapid cross referenceing.
Now, the challenge is that is that pulling together data from many sources, putting it in one experience, provide a great set of user interfaces to it, and let you (or anybody!) go explore for insights is probably easier said than done using traditional manners. Do you really want to go off programming for this?
I'd like to challenge you to think about how we can help you there - building Google Finance like experiences for your data and business challenges. How quickly can we help you build the experience? Put us to the test.
Posted by Christopher Ahlberg at October 11, 2006 5:00 PM
