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July 18, 2006

The idea of the Long-Tail

"Our culture and economy is increasingly shifting away from a focus on a relatively small number of mainstream products." -- Long Tail 101

The ideas in Chris' new book will be talked about for years. His fresh perspective helps you understand the success stories of companies such as, Amazon, Google, Lego, RealNetworks, Netflix, and iTunes.

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Posted by Tom Hudock at July 18, 2006 2:15 PM

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