One of the reasons why Business Intelligence and Analytics has been slow to take off in organizations is that these solutions are not simple enough for everyone to use. Gartner says that less than 30 percent of the potential users of organizations' standard business intelligence (BI) tools use the technology today. Gartner attributes this low adoption to the fact that traditional tools and approaches to BI are often too difficult to use, slow to respond or deliver content of limited relevance

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http://www.informationweek.in/Software/12-01-09/How_to_increase_adoption_of_BI.aspx

At Yellowfin, we’re making Business Intelligence (BI) adoption easy because we understand a few fundamental truths:

• Fostering a corporate culture based on fact-based decision-making is an intricate process – hard-to-use BI tools create a roadblock to success from the outset.

• BI Return on Investment (ROI) – is maximised when all business users have the ability to analyse the organisations data and to collaborate with their peers to discover insights that will drive market advantage and internal cost efficiencies.

The global study of almost 500 BI analysts and data scientists from across the UK, US, France, Germany China and India suggested that around two thirds of organizations are not able to utilize new data gathered to drive informed decision-making.

Key findings of the EMC study include:

Informed decision-making: A mere one in three respondents said they were ‘very confident’ in their organization’s ability to make informed decisions using newly generated business data.

Barriers to data driven initiatives: Thirty-two percent of respondents said their organization lacked the skills to take proper advantage of analytics driven initiatives. A further 32 percent said they lacked the necessary budget or resources.

Customer analytics: Only 38 percent of BI professionals and data scientists said they ‘strongly agree’ that their organization utilizes business data to learn about customers and underpin customer-oriented initiatives.

Business users barred from their data: Only 22 percent of data scientists and 12 percent of BI professionals surveyed ‘strongly believe’ that employees at their organization have the ability and permission to access and interact with business data.

Where to next?

To take advantage of your burgeoning data assets – and derive measurable and significant competitive advantage – support fact-based decision-making in your organization.

To do so, follow these four steps:

• Develop an organizational culture based on data-driven decision-making – abolish ‘gut feel’ and intuition as acceptable decision-making mechanisms and methodologies.

• Allow widespread access to business data – the more people who have uninhibited access to real-time (or near real-time) business data, the better equipped your organization will be to take advantage of, and capitalize on, shifts and opportunities in your business environment.

• Deploy a BI solution that caters for widespread deployments – scalability, ease-of-use and affordability are all critical factors.

• Deploy a BI solution that enables anywhere, anytime access to data and helps drive data sharing and collaborative decision-making – Mobile BI and Collaborative BI capabilities are crucial components that help maximize the ROI of any reporting and analytics program.

The EMC Data Science Community Survey interviewed 497 data scientists and BI professionals from around the world.

Contact Yellowfin at www.yellowfinbi.com and ask for our proven roadmap to assist you to successfully implement Yellowfin’s BI solution into your organization.

http://www.yellowfinbi.com/YFCommunityNews-Using-data-visualizations-to-dissect-the-jolliest-brand-of-them-all-101437

Brief

What makes Santa Claus so mystical? Is it the sleigh? The beard? The fat suit? The inimitable (and somewhat repetitive) catch phrase? Hard to say.

The reputation, connotation and imagery associated with Western culture’s and hyper-consumerism’s pin-up boy is almost as indecipherable as it is unmistakable.

But, true as that is, accepting the rotund gift-givers inscrutability and ambiguity is a cop-out; and a position we can’t, in good conscience, endorse. To do so would undermine our position as a leader in Business Intelligence (BI) software. Let me explain.

We live and breathe BI – it’s our job. And the job of reporting and analytics, is to decipher trends, and establish the what, when, where, why, how and who.

So as you can see, we’ve got a mandate, neigh, a responsibility, to help spread the demystification of the Santa brand.

http://davidmenningervr.wordpress.com/2011/12/20/yellowfin-6-advances-collaboration-and-mobility-capabilities/

Brief

Collaborative and mobile technologies continue to influence business intelligence (BI) software products. The recent release of Yellowfin 6 embraces these innovations in a visually appealing, end-user-oriented BI product. Yellowfin is an independent BI software vendor based in Australia that was recently recognized, along with its customer Macquarie University, as a Ventana Leadership Award winner for the use of location–based aspects of its technology for effective planning and student acquisition initiatives.

As I’ve written previously in “The Consumerization of Collaborative BI Has Arrived,” we have begun to see more collaborative capabilities incorporated into BI applications and process. Our firm will soon launch a benchmark research program on this topic to develop understanding of how collaborative and mobile capabilities can enhance an organization’s BI activities.

Yellowfin 6 has a well-integrated set of collaborative and mobile capabilities designed to enhance BI processes. This release incorporates an inbox and activity stream, which enable users to comment on and subscribe to relevant analyses. As consumers move from email-based to collaboration-based communications that use social networking tools, we expect to see the same shift in enterprise communications. Yellowfin incorporates these concepts in its proprietary collaboration technology; I would like to see the company support commercial tools as well, because that would broaden the dissemination of the information. Users can subscribe to analyses based on a time interval, such as every day or week, or based on values crossing a certain threshold. For example, users can have the software send a report if the average hold time in the customer support center exceeds 60 seconds.

Release 6 provides dashboard syndication so that entire dashboards can be embedded in other Web pages. For example, an intranet or wiki page can display a Yellowfin dashboard of relevant information if you copy and embed in it a code snippet, in much the same way you can embed a Google calendar in a Web page. Since Yellowfin’s architecture is entirely Web-based, users have full access to all dashboard functionality, not just to a limited subset.

http://www.yellowfinbi.com/YFCommunityNews-More-importance-now-placed-on-Mobile-Business-Intelligence-110056

Brief

Organizations are placing increasing importance on Mobile Business Intelligence (BI) as a delivery mechanism for corporate data assets according to the Dresner Advisory Services’ (DAS) latest Mobile Business Intelligence Market Study.

The report, compiled from almost 200 respondents in October 2011, revealed a sharp increase in the importance organizations place on Mobile BI.

Sixty-eight percent of survey participants listed Mobile BI as ‘critical’ or ‘very important’, compared to 52 percent from the original 2010 study. The number of respondents listing Mobile BI as ‘unimportant’ dropped from 11 to two percent over the same period. Seventy-five percent of respondents to the October 2011 version stated that 21 – 81 percent of BI users within their organization will consume reporting and analytics exclusively via mobile devices by 2013.

BARC on Mobile BI

Results from the Business Application Research Center’s (BARC) BI Survey 10 suggest that Mobile BI remains firmly entrenched in the BI back alleys. The 2011 report, the world’s largest BI end-user survey which was based on almost 3000 responses, revealed that only 8 percent of companies using BI software have users who are currently accessing reports from mobile devices.

Heavy Reading on Mobile BI

In stark contrast to BARC’s findings, independent research firm, Heavy Reading, has suggested that the majority of organizations will use some form of Mobile BI by the end of 2012.

Whist the Heavy Reading results don’t necessarily contradict those garnered by BARC, it does suggest an extremely sharp rate of uptake over the ensuing 12 months.

The report – Mobile Business Intelligence Gains Ground On New Devices – examines the current state of Mobile BI and outlines the trends and developments expected to shape the sub-industry over the next 24 months.

Denise Culver, research analyst with Heavy Reading Mobile Networks Insider and author of the report, said that according to planned implementations outlined by survey respondents, almost 60 percent of enterprises will have a Mobile BI program in place by the close of 2012. "As enterprises recognize the benefits of Mobile BI – operational efficiency, real-time analytics and customer responsiveness – the industry will continue to grow and develop, and new applications and devices will be created to make it more applicable in the enterprise,” said Culver.

"The need for Mobile BI is clear. Studies indicate that enterprises using Mobile BI make critical management decisions in one-sixth the time of companies that don't use the technology, or about 26 hours compared with 165 hours," said Culver. "The ability to improve employee productivity with a relatively inexpensive investment using technology that employees already understand and are familiar with is a strong driver for both individuals and enterprises to implement Mobile BI initiatives."

According to a media release regarding the Heavy Reading report, key findings include:

Mobile BI vendors should help enterprises understand how to incorporate solutions into business processes
Knowing the analysis needs of each of the main beneficiaries of Mobile BI – including executive, sales, and field service teams – is critical
Mobile BI provides the ability for personnel and clients to access KPIs and other data at a glance in real-time
Enterprise-grade security is a significant factor. As users continue to demand offline access to information, device security and app-specific remote wipe capabilities are critical
North America is currently the strongest market for Mobile BI, largely due to the device-savvy digital generation entering the workforce

Yellowfin on Mobile BI

Understanding the modern needs and wants of business users and new-generation information workers is critical to delivering any successful enterprise IT initiative. With the increasing consumerization of enterprise applications and a demographically shifting workforce, Mobile BI needs to deliver an engaging and intuitive end-user experience.

Check out Yellowfin’s new application for the iPad, available for free download from Apple’s App Store, to see how Mobile BI can be as fun and easy as flipping through an online magazine, or sharing ideas across social networks.

Yellowfin new Mobile BI white paper will also be available soon. The paper will be downloadable from the Yellowfin website for free, and will:

* Outline and define Mobile BI and its main user groups
* Analyze the external influencers driving organizations towards Mobile BI
* Examine the internal motivations for implementing Mobile BI
* List the technical and cultural factors required for a successful Mobile BI implementation
* Explore the benefits of a successful Mobile BI project and its ability to deliver exceptional Return on Investment

http://www.yellowfinbi.com/Document.i4?DocumentId=99556

Brief

The paper discuses the ability of a Mobile BI rollout to deliver outstanding Return on Investment (ROI), for existing BI implementations, by facilitating widespread user adoption.

“The more people within a business who have access to the benefits of quality BI, the better equipped any organization will be to respond to, and take advantage of, shifts in their business environment,” said Yellowfin CEO, Glen Rabie. “Mobile BI empowers decision-makers with the knowledge they need to make fact-based decisions anywhere, anytime.”

“Yellowfin is well positioned to help businesses address their mobile reporting needs, delivering mobile analytics straight out-of-the-box. Yellowfin makes Mobile BI easy on any platform, via native applications for the iPhone, iPad and Android devices,” said Rabie.

The paper explores Mobile BI from a number of perspectives.

The paper:

* Outlines and defines Mobile BI and its main user groups
* Analyzes the external influencers driving organizations towards Mobile BI
* Examines the internal motivations for implementing Mobile BI
* Lists the technical and cultural factors required for a successful Mobile BI implementation
* Explores the benefits of a successful Mobile BI project and its ability to deliver exceptional ROI

http://www.yellowfinbi.com/YFCommunityNews-Business-Intelligence-talk-Yellowfin-CEO-chats-to-Rust-Report-109808

Brief

This week’s Rust Report Industry Player Profile features Yellowfin CEO, Glen Rabie. The video interview discusses Yellowfin’s market position and how it’s making Business Intelligence just so easy.

Yellowfin was announced the Ventana Research 2011 Leadership Award Winner for LI, while Macquarie University was recognized as the Ventana Research 2011 Leadership Award Leader in LI. Yellowfin is the first Australia-based software vendor to win a Ventana Research Leadership Award. Macquarie University is also the first Australia-based university to take home a Ventana Research Leadership Award.

The awards recognized the Yellowfin and Macquarie University BI implementation as the best 2010/11 worldwide example of LI and the most likely to produce significant business value heading into 2012.

“The Yellowfin – Macquarie University joint analytics program demonstrates how strategically analyzing location-based data can deliver organizations previously unheralded operational insight,” said Mark Smith, CEO and Chief Research Officer, Ventana Research. “Yellowfin has helped Macquarie University empower business and academic decision-makers with the information needed to underpin effective resource, infrastructure and strategic planning as well as student acquisition initiatives.”

The 2011 global awards were open to any organization and vendor that had delivered a BI implementation during 2010/11. The awards recognize individuals and organizations that have advanced business leadership and achieved outstanding business outcomes through the use of technology.

Award submissions, judged by Ventana Research’s world-renowned industry research team, were scored according to their use of people, processes, information and technology, the best practices developed and the project’s business impacts in 2010/11 as well as the projected value in 2012.

Macquarie University Information Director, Dr Neil Fraser, said that Yellowfin’s LI technology is enabling Macquarie to analyze large location-based datasets to uncover questions, answers and opportunities at a micro and macro level.

“We can now accurately map where our students are coming from and develop effective marketing strategies accordingly,” said Fraser. “For example, we can monitor student intake around the world or traffic flow around the campus. We can even analyze where our funding comes from based on locality – the opportunities are limitless.

“Widespread self-service access to reporting and analytics is vital for our success as a university. Being able to visualize our data is key to discovering these types of problems and opportunities and Yellowfin delivers that.”

Yellowfin CEO, Glen Rabie, said that the internationally recognized award acknowledged the capacity of Macquarie University’s BI implementation to improve the quality of teaching and student services in an era of greater competition.

“Macquarie University is utilizing reporting and analytics to create considerable competitive advantage in the Australian and international higher education markets,” said Rabie. “Being able to identify where current and prospective students are coming from, and how the location of university resources and infrastructure impacts the quality of learning, will continue to deliver Macquarie University significant business value.”

The Yellowfin – Macquarie University implementation also won the People’s Choice Award at 2011’s inaugural Excellence in Business Intelligence Awards.

Award winners were announced from a shortlist of six finalists at the Business Intelligence and Data Warehousing 2.0 Conference, 26 October 2011, Sydney, Australia.

The winner of the People’s Choice Award was chosen by conference attendees, which included a raft of industry leaders, veterans and experts, who nominated the case study they found most inspiring.

The awards, coordinated by The Australian Business Intelligence Leadership Forum, were open to any organization or vendor that delivered or participated in the delivery of a BI project within Australia since 1 July 2010.

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About Ventana Research

Ventana Research is the most authoritative and respected benchmark business technology research and advisory services firm. We provide insight and expert guidance on mainstream and disruptive technologies through a unique set of research-based offerings including benchmark research and technology evaluation assessments, education workshops and our research and advisory services, Ventana On-Demand. Our unparalleled understanding of the role of technology in optimizing business processes and performance and our best practices guidance are rooted in our rigorous research-based benchmarking of people, processes, information and technology across business and IT functions in every industry. This benchmark research plus our market coverage and in-depth knowledge of hundreds of technology providers means we can deliver education and expertise to our clients to increase the value they derive from technology investments while reducing time, cost and risk.

Ventana Research provides the most comprehensive analyst and research coverage in the industry; business and IT professionals worldwide are members of our community and benefit from Ventana Research’s insights, as do highly regarded media and association partners around the globe.

About Yellowfin

Yellowfin is a global Business Intelligence (BI) software vendor headquartered and developed in Melbourne, Australia. Yellowfin is a highly intuitive 100 percent Web-based reporting and analytics solution.

About Macquarie University

Macquarie University is a leading Australian research university located in Sydney, Australia. It enjoys a beautiful 126 hectare, park-like campus close to the high-technology corridor running from Sydney’s north-west to the city.

The University enrols about 37,000 students across four faculties. Macquarie is a proudly international university, with around one-third of its current students coming from more than 117 countries, and alumni found worldwide.

Also affiliated with the University are several research centers, schools and institutes including the highly regarded Macquarie Graduate School of Management.

Macquarie is consistently ranked in the top tier of Australian research universities and among the top 2% of universities in the world by various sources.

Macquarie is a modern university with many new facilities resulting from a $1 billion infrastructure and capital works program together with Government and private investment.

http://www.yellowfinbi.com/YFCommunityNews-Yellowfin-6-Business-Intelligence-launch-Webinar-recording-109739

Brief

The latest release of Yellowfin’s Business Intelligence solution - Yellowfin 6: Making Business Intelligence and data analysis even easier - builds on Yellowfin’s renowned ease-of-use, offering organizations the ability to achieve superior Return on Investment.

Watch a recording of the official Webinar launch of Yellowfin 6 for an overview of the new features and functionality. For extra detail, download a copy of the Yellowfin 6 official Release Notes (coming soon).

http://www.yellowfinbi.com/YFCommunityNews-iPad-the-new-preferred-platform-for-Mobile-Business-Intelligence-DAS-109502

Brief

Perhaps the most comprehensive research series currently available on Mobile Business Intelligence (BI) trends, usage and vendor offerings – The Dresner Advisory Services (DAS) Mobile Business Intelligence Market Study series – has revealed that Apple’s iPad is now the fastest growing preferred platform for Mobile BI.

Apple dominates Mobile BI platform priorities, interesting in iPad growing

The October 2011 study found that Apple secured and furthered its lead as preferred OS for Mobile BI deployments when compared to the original 2010 and early 2011 studies. Interest in Google’s Android platform – both smartphone and tablet devices – continues to grow, with the search giants OS positioned as the next most significant platform after Apple’s iPhone and iPad.

Register for the exclusive Webinar launch, Tuesday 6 December Australian EDST, here:

http://www.yellowfinbi.com/YFCommunityNews-Special-Webinar-invitation-Yellowfin-6-delivers-better-business-insights-109416

The new release – Yellowfin 6: Making data analysis even easier – will include Yellowfin’s much hyped new iPad application, and a number of significant consumer-oriented User Interface (UI) innovations that will change the way users develop and consume BI content.

“Yellowfin 6 is about making data analysis even easier no matter who or where you are,” said Yellowfin CEO, Glen Rabie. “Yellowfin 6 takes advantage of the latest in consumer Web technologies to present enterprise data in a way that empowers people of all business backgrounds to conduct independent data analysis, build reports, share and act on data.”

Rabie said that the release aimed to challenge traditional BI offered by BI mega vendors and more established players, which has historically experienced low user adoption rates and hampered organizations’ ability to achieve value from BI deployments.

“Traditional BI is hard to navigate and derive meaning from, negating the ability of people to create insight and take action,” said Rabie. “Yellowfin 6 will enable people to view BI in a new, highly visual, interactive and intuitive way.

“Yellowfin 6 will allow organizations to realize the true potential of BI by empowering business users with enhanced navigability, interactivity, improved information collaboration and knowledge sharing capabilities.”

Rabie concluded that the upcoming release would build on the “substantial progress” made during Yellowfin 5, 5.1 and 5.2, and continue to deliver in-depth self-service insight to end-users, therefore altering who and how people use, consume and interact with business data.

Yellowfin 6 will be officially launched on Tuesday 6 December Australian EDST in an exclusive series of Webinars and made available for general use from Friday 9 December.

Video: http://www.youtube.com/watch?feature=player_embedded&v=jCkBgiMpO3g

The application allows Yellowfin customers to receive BI – the visual representation of corporate data used to identify trends and opportunities – from an iPad.
Yellowfin CEO, Glen Rabie, said that the new application is set to change the way people use and think about Mobile BI because it was designed with people, not IT professionals, front-of-mind. Mobile BI is the ability to receive reporting and analytics on a mobile device.
“The desire to create an absorbing and intuitive user experience drove application development from start to finish,” said Rabie. “Yellowfin is delivering an enterprise mobile application for reporting and analytics that is genuinely enjoyable to use. We believe that people will find it as fun and easy as browsing their favorite online magazine, or sharing ideas across social networks.”
The well-documented trend towards user-friendly IT products, services and applications – the ‘consumerization’ or ‘gamification’ of IT – proved a major driving force behind Yellowfin’s decision to undertake the project.

“When developing this application we took inspiration from consumer applications,” said Rabie. “People use mobile applications for products like Facebook and Twitter because they’re fun, intuitive and engaging. We want people to use Yellowfin for the iPad because they enjoy it, not because their company or boss says they have to.”

Rabie said that both consumer-oriented and mobile applications hold the key to dramatically increasing the number of people using BI within organizations, and hence, the ability to derive the best value possible from BI.

“At Yellowfin, we fundamentally believe that advances in both consumer and enterprise mobile technologies, in conjunction with shifting working habits and environments, means that a significant proportion of BI will be consumed via mobile devices – primarily tablet PCs,” said Rabie. “The more people within a business who have access to the benefits of quality BI, the better equipped organizations will be to respond to, and take advantage of, opportunities and shifts in their business environment.”

The application, available for free download from Apple’s App Store, integrates Yellowfin’s renowned ease-of-use and collaborative capabilities to deliver a consumer-oriented mobile application for business analytics.

The October 2011 study ranked BI vendor’s mobile capabilities according to the number of platforms supported, the level of platform integration and range of features offered.

Yellowfin’s Mobile BI platform scored a total of 17 points out of a possible 22, awarding the Australian based vendor the equal second highest score. The highest score achieved was 18. Yellowfin was also awarded the equal second highest score in the February 2011 edition.

“This result confirms that our consumer-oriented and collaborative approach to Mobile BI is a winning strategy,” said Yellowfin CEO, Glen Rabie. “The consumerization of BI, combined with an increasingly mobile and technologically savvy workforce, means that more people will need, and should have access to, self-service reporting and analytics. People should be able to access vital corporate data anytime, irrespective of location, device or platform.”

Rabie said that Yellowfin’s approach to Mobile BI empowers end-users from any business background with fact-based insight.

Report author, former Gartner Research Fellow and President and Founder of DAS, Howard Dresner, stated in the report that he expects Mobile BI to revolutionize the way people use and consume business information.

“This latest findings report shows strong evidence that Mobile BI is taking hold – broadly,” said Dresner. “We believe that we’re in the midst of a profound shift toward Mobile BI (and mobile computing). We believe this paradigm shift will affect everyone and have as much impact as the Internet did, over time.

“The impact of Mobile BI… will change the way that we work, our ability to respond more quickly and to align towards common purpose. This notion of pervasiveness has always been the mission of BI, which may now finally be realized with the catalyst of mobile computing.”

Yellowfin offers customers the ability to receive mobile analytics out-of-the-box, on any device or platform, via native applications for the iPhone, iPad and Android platforms as well as new HTML 5 integration.

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For further media information, interviews, images or product demonstration, please contact:

Lachlan James, Communications Manager on 61 03 9090 0454, 0431 835 658 or lachlan.james@yellowfin.bi

For regular updates and news follow Yellowfin on Twitter (@YellowfinBI) or subscribe to our free e-newsletter. www.yellowfinbi.com

Gartner on tablet PCs and applications for Mobile BI

Speaking at the recent Gartner Symposium/ITexpo in Australia, Gartner Vice President, David Willis, revealed Gartner’s top ten business application categories for tablet PCs.

Willis listed BI as the second most crucial commercial business application for tablet devices. Collaborative and social networking applications were also named at number four and nine respectively.

Willis said that by 2016, over 900 million tablets will be in the hands of end users, leading to the increasing consumerization of BI and other enterprise applications.

“Now, major software vendors are taking the tablet seriously and embracing the market, following where users want to take the platform”, said Willis. “By 2016, more than 900 million tablets will be in the hands of users. As more consumers buy them, they then tend to bring them to the workplace and use them for their jobs – often led by executives. Leaders are finding legitimate business use and redefining processes for ‘ready at hand’ moments where other computer types are not as well adapted.

“Success lies in how the vendor re-factors the apps in a meaningful way, rather than just duplicating the traditional desktop or browser experience.”

Gartner has also suggested that growth in mobile computing devices and consumer-oriented applications within most enterprise IT environments means that CIOs must overhaul their current mobile strategies.

“Second generation mobile strategies differ considerably from those of the first generation,” said Leif-Olof Wallin, Research Vice President at Gartner.

Wallin said that employees are behaving more like consumers, demanding a wider choice of devices, exploiting consumer devices and applications from app stores, and adopting new strategies such as ‘bring your own’ IT. As a result, the distinctions between a person's role as an employee and as a consumer are more blurred than ever.

Worldwide tablet sales

According to Gartner’s latest forecast, worldwide media tablet sales to end-users will total 63.6 million units in 2011, a 261.4 percent increase from 2010 sales of 17.6 million units. Media tablet sales will continue to experience strong growth through to the end of 2015 when sales are forecast to reach 326.3 million units.

Combined sales of tablets and smartphones will be 44 percent bigger than the PC market in 2011, according to Gartner predictions. By the end of 2014, the installed base of devices based on new lightweight mobile operating systems like Apple iOS, Google Android and Microsoft Windows 8 will exceed the total installed base of all PC based systems.

Worldwide sales of mobile devices totaled 440.5 million units in the third quarter of 2011, up 5.6 percent from the same period last year, according to Gartner.

Forrester top 10 points to increasingly consumer-oriented, collaborative Mobile BI

Speaking of top ten’s, several BI commentators have began compiling fresh predictions for the New Year in analytics. Renowned Forrester blogger, Boris Evelson, also recently unveiled his top ten predications for BI in 2012.

Evelson’s fifth prediction is that Mobile BI will go mainstream – a reasonable point, but hardly a brave assumption. More interestingly, is that this, and three other Evelson extrapolations, are encapsulated in Yellowfin’s new soon-to-be-released iPad app (The application integrates Yellowfin’s renowned ease-of-use and collaborative capabilities to deliver a consumer-oriented mobile application for business analytics).

Evelson’s third prediction, relating to his first – “it’s all about getting things done” – states that BI will experience increasingly widespread user adoption and move “into the hands of end users”. The Forrester front man also underscored the growing importance of Collaborative BI, suggesting that “BI tools integrated with email and collaboration platforms” will enjoy marketplace dominance as they cater to users’ desire to replicate leisure-time experiences using technology in the workplace.

Yellowfin: Making Mobile BI even easier

Yellowfin will launch its new consumer-oriented iPad application for mobile reporting and analytics in the coming weeks. Yellowfin is making mobile analytics as fun and easy as browsing your favorite online magazine, or sharing ideas with friends across social networks.

Register for this exclusive seminar and be one of the first to see it in action!

Yellowfin offers customers the ability to receive mobile analytics out-of-the-box, and makes Mobile BI easy on any device or platform, via native applications for the iPhone, iPad and Android platforms as well as new HTML 5 integration.